Xbox.com - American Pie

  • April - 2012

A promotional marketing page for the American Pie movie series on Xbox.com EMEA.

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As part of working on Xbox.com, the movie marketplace was also another area of marketing material I worked on. To promote a campaign for the American Pie movie series, I was responsible for building out a bespoke page with descriptive product copy and stills/trailers from the movies.

American Pie Page
American Pie Page

As well as the content rendered at load time, I also integrated the page with the Xbox marketplace adding triggers purchase the movie products available.

American Pie Purchase Modal
American Pie Purchase Modal